Especial K

It had been, until last week to me, as American as baseball, hot dogs, and apple pie.

No, not talking about Chevrolet--for they've been less and less American for years now. Just like their other Big Two-and-a-Half brethren.

Heck, let's play a little word association.

What flutters through your mind when I say "Kellogg's"?

Frosted Flakes?

Special K?

Tony the Tiger?

GrrrrrEATT!!??

Just some suggestions. Perhaps you thought, simply, cereal. Or Battle Creek, MI., where they make the stuff. The cereal capital of the world.

HA!!

Kellogg's is off-loading the manufacturing of some of their product south of the border. And I don't mean the Mason-Dixon Line.

My wife picked up a box of Special K cereal bars the other day. They looked yummy, based on the photo, though it was "enlarged for detail."

And only 90 calories per bar. Not that I'm counting. With my waistline, you'd need a calculator if you wanted to do so. At the very least, an abacus.

These days, though, it's not enough to just look at the yummy photo on the box cover.

You have to inspect the package for dirty little words--dirty to our family, anyway--like "Lite", "Lo-cal", "Diet", and "Sugar Free."

Dirty little words, indeed!

Or this one: Mexico.

Before I get a lot of angry e-mail from Mexicans, let me say firstly that my beef has nothing to do with you as a people. It's your government and the apparently filthy way it handles food and water down there.

But there it was, in tiny little print: "Product of Mexico."

Right above, ironically, the Kellogg's address in Battle Creek.


Be sure to check out the fine print!


So we can't make perfectly good cereal bars in the good ole U.S. of A.?

We have to export the work to Mexico?

What do they have there, that we don't possess here, when it comes to making cereal bars--besides cheap labor?

Ahh, there's the rub.

Naturally, we immediately grabbed every Kellogg's cereal box we own and looked for that dirty six-letter proper name that rhymes with Texaco.

Again, no offense intended.

With a sigh of relief, it appeared that our Froot Loops and Special K (with strawberries) were, indeed, products of the United States. Battle Creek, I hope. Best to keep our status as cereal kings here in Michigan.

So now Kellogg's, of all companies, is becoming less American.

First it was Kentucky Grilled Chicken. Now this, another food travesty.

Kellogg's stuff made in Mexico?

Then I say we make their Jose Cuervo Tequila in Des Moines!

Build a Dos Equis beer plant in Lancaster, Pa.!

Can I get an amen?

With all the folks out of work in this country--and especially here in Michigan--is it too much to ask that Kellogg's, no less, make their cereal bars in the United States?

Apparently, the answer is....si!

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